MEXC released its November operating report - the average increase of newly launched tokens reached 1329%

Global cryptocurrency exchange MEXC has released its November operating report, revealing notable trends in the market.
(Previous summary: MEXC appoints Vugar Usi as chief operating officer to accelerate global growth and redefine the user-oriented crypto trading experience)
(Background supplement: $BEST raised nearly $18 million in pre-sale and listed on MEXC pre-market trading, Best Wallet Token pre-sale has entered the countdown stage)

Contents of this article

(This article is a widely edited article, written and provided by MEXC. It does not represent the position of Dongzhong, nor is it investment advice, purchase or sale advice. Please see the liability warning at the end of the article for details.)

Global cryptocurrency exchange MEXC released its 11 The key points of the monthly operating report are as follows:

• The average maximum increase of the top ten new tokens by trading volume reached 1,329%.
• Utility tokens continue to lead the market performance, with DeFi accounting for 30%, infrastructure accounting for 40%, and decentralized AI accounting for 20%.
• The BSC ecosystem led the returns in November, accounting for 40% of all high-performing tokens, covering areas such as DeFi, AI payment infrastructure, and entertainment applications.
• The correlation between trading volume and price performance reaches 80%, hitting a new high in 2025, indicating that the market structure is becoming more rational.
• MEXC Launchpad users can earn a maximum profit of 125% on the MON project.
• The Airdrop+ plan distributed more than 2 million USDT and attracted 6,551 participants.

Utility sector dominated trading volume

MEXC in November Continuing its strategy of "quick launch and early capture of potential", even in the context of broader market fluctuations, users can still quickly participate in transactions in the early stages of the project gaining market attention.
The average increase in the top ten tokens by trading volume reached 1,329%, indicating that the market focus is on practical tokens that can solve key market bottlenecks, such as scalability, liquidity efficiency and payment structure.

Among these tokens, the DeFi and infrastructure categories account for 30% and 40% respectively, representing projects including MMT (+2,720%) and Trust (+1,900%).
In addition, decentralized AI and entertainment tokens such as Beat +2,991% make up the remaining 30%.

BSC ecosystem continues to lead the market

BSC ecosystem has maintained its leading position in cross-chain high-performance assets for the third consecutive month. The high-performing BSC token accounts for 40% of the top ten, demonstrating the broadest thematic diversity, covering key areas such as DeFi, decentralized AI, payment infrastructure and Web3 entertainment applications.

Ethereum accounts for 20% of the top ten high-performing coins, mainly focusing on technical infrastructure, such as data storage and AI tool assets.
SUI and BASE are on the list for DeFi and InfoFi infrastructure projects, supporting practical applications and innovative narratives.
At the same time, emerging ecosystems such as MONAD and ALGO are also emerging on this month’s list, further enhancing the diversity of the multi-chain market.

The trading depth and price performance tend to be consistent

The average maximum increase of the top ten tokens in November was 1,664%. Eight of the tokens appear on both the "Top 10 Trading Volume" and "Top 10 Gaining" lists, with an overlap rate of 80%, the highest correlation between liquidity and price performance since 2025.

This phenomenon shows that the market is gradually shifting from pure speculation to assets with liquidity and fundamental support. In addition to the practical sector, MEXC’s flexible listing model also contributed to the outstanding performance of MEME and Learn-to-Earn projects such as WOJAKONX (+2,076%) and BAY (+1,758%).

Launchpad and Airdrop+ continue to drive user engagement

MEXC’s user-centered rewards program continued to drive platform activity and engagement rates in November.
Launchpad Users achieved a maximum profit of 125% in the MON project, which is an outstanding performance.
SOL Launchpad The event provides new users with a 50% discount, allowing more investors to participate in blue-chip assets at an accessible threshold.

At the same time, five Spin & Win activities and the ongoing CHZ All-Star Wheel provide users with rewards worth up to 250,000 USDT and multiple high-end prizes. The mechanism is simple and easy to participate.

The Airdrop+ Project held a total of 46 events in November, distributed more than 2.3 million USDT, and attracted more than 6,500 participants. This move not only increases the exposure of newly launched projects, but also allows early users to receive substantial rewards.

As market volatility gradually subsides and liquidity becomes increasingly concentrated in assets with fundamental support, MEXC will continue to provide users with early high-potential project opportunities, diversified income solutions, and lead the market into a more mature utility-oriented cycle.

About MEXC

Founded in 2018, MEXC strives to be "your easiest path to cryptocurrency." MEXC serves more than 40 million users in more than 170 countries around the world and is known for its diverse selection of popular currencies, frequent airdrop opportunities, and low transaction fees. We have carefully built a user-friendly platform that is suitable for both novice traders and experienced investors, and is committed to providing a safe and efficient digital asset trading channel. MEXC focuses on simplicity and innovation to make cryptocurrency trading more convenient and rewarding.

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